#MedComms Day

Join ISMPP in celebrating #MedComms Day with this complimentary 60-minute, open-to-all webinar!

Strides have been made in making transparency in reporting and compliance within medical publications more globally accessible. Examples include considering how novel approaches can be applied in documenting written feedback and navigating beyond a presumptive willingness for authors to openly disagree with their peers. However, the current global publication landscape, which continues to function predominantly in English via both peer-reviewed journals and international congresses, remains inequitably weighted in favor of native English-speakers.

Developments in artificial intelligence (AI) provide opportunities to address some of this inequity. AI translations hold the promise of improving publication equity by reducing barriers for non-native English speakers to publishing their research in English, but many questions remain: Will translation and English-language editing assistance reduce language-related barriers to publication? Can cultural and verbal nuance be accurately captured when using AI and how will this impact manuscript drafting and review? How can AI assistants be utilized to better capture author input for compliance purposes? Are there unforeseen challenges when non-native English speakers use AI that is largely trained on English-language datasets, or on comparatively limited datasets from languages other than English, to improve their manuscripts?

We want to challenge the audience and the larger publications community to redefine their current understanding of diversity, equity, and inclusion, and commit to applying AI across the medical publications industry in a manner that embraces our global diversity in language and communication and cultural norms.

Learning Objectives: At the end of this session attendees will

• To evaluate the current publication landscape and the inequity that our publication processes/guidelines may unconsciously reinforce
• To analyze how advancements in AI large language models and translations for publications have potential to address some of this inequity
• To create a call to action for all attendees and ISMPP to consider how they can broaden their understanding of DE&I in the publication world and better include non-native English-speaking stakeholders

Approved for 1.0 CMPP credit

Register today at https://www.pathlms.com/ismpp/courses/105886
*All attendees are required to register beforehand. This online session is open to all who register. 

Join ISMPP in celebrating #MedComms Day with this complimentary 90-minute, open-to-all webinar!

Medical Affairs teams are eager to implement omnichannel solutions but often struggle with the complexity of adoption. Success lies not in striving for perfection but in creating alignment, and clarifying roles and responsibilities, across diverse stakeholders and functions such as publications, medical communications, technology and regulatory, to achieve true integration.

This session will explore practical, incremental approaches to omnichannel implementation with a focus on real-world examples. Participants will learn how to align clinical data, content, and technology, including AI, to create seamless, data-driven communication strategies that resonate with appropriate target audiences.
By focusing on achievable steps, attendees will gain insights and tools to effectively begin to implement omnichannel solutions, improving their audience engagement and measuring impact more effectively.

We will also emphasize how omnichannel only becomes achievable when viewed as a collaborative multi-functional activity, where everyone contributes to creating something greater than the sum of its parts. The webinar will cover several key topics and incorporate a blend of case studies, practical workshop activities, polling, a panel discussion, and anecdotal insights.

There will be an opportunity for a live Q&A after the main presentation.

Learning Objectives: At the end of this session, attendees will:

• Understand the importance of an omnichannel readiness assessment
• Appreciate the value of looking through the audience lens
• Using data and insights to drive and optimize omnichannel campaigns
• Apply an orchestrated approach to content strategy
• Powering up future strategies using relevant engagement data

Approved for 1.5 CMPP credit

Register today at https://www.pathlms.com/ismpp/courses/105881/webinars/82839
*All attendees are required to register beforehand. This online session is open to all who register. 

Celebrate #MedComms Day with the ISMPP Certification Program!

Join us for an interactive and dynamic session in which members of the ISMPP Certification Board will answer all your questions about the CMPP™ credential, including, but not limited to:

• Value of the CMPP™ credential in today’s medical publications/communications environment
• Earning the CMPP™ certification
• The CMPP™ Exam – from development to testing to scoring
• Maintaining the CMPP™ certification via the recertification process
• Leveraging the benefits of the LearningBuilder certification management system

Propel your professional journey with CMPP certification!


Register today at https://www.pathlms.com/ismpp/courses/104956/webinars/82308.
*All attendees are required to register beforehand. This online session is open to all who register. ​​​​